June 10, 2008
DALLAS, Tex. -- The National Association of Collegiate Marketing Administrators (NACMA) has selected its 2007-08 award winners, with Old Dominion University athletics garnering honors in four categories.
Initiated in 2003, the NACMA Awards program honors outstanding achievement in marketing and promotions. Awards are presented in 18 categories, with each category divided into three groups based upon school size and conference affiliations to promote fairness. A total of 1300 entries were received for the 2007-08 year.
ODU, which competes in Category "B", earned a gold award in Ticket Sale pieces for the women's basketball season ticket brochure, silver awards for TV commercials for the football season ticket kickoff campaign and in Electronic Promotions for Big Blue's Facebook page, and a bronze award in Video Segments for the men's basketball video introductions at the Constant Center. The awards mark the sixth consecutive year that the ODU athletic public relations and marketing department has been honored by NACMA.